58 is a new event garden located in central Israel.
The brand needed to stand out in a competitive wedding industry while maintaining a modern, clean, and warm visual identity.

I led the full branding process, including:

 - Logo design

 - Visual language (typography, color palette, icon system)

 - Invitation design for the venue's opening

 - Website design

Design Approach
I went for a minimal yet elegant aesthetic, using delicate Hebrew typography and a soft neutral color palette.
The brand needed to feel both refined and flexible—capable of adapting to various wedding styles while maintaining a clear identity.
The logo reflects simplicity, calm, and a quiet sense of sophistication.